Digital PR Services by ContentQueen


Build a buzz about your business online through Digital PR by ContentQueen.

Let's work together to get your brand the fame it deserves - increase brand awareness, web traffic, search engine optimisation (SEO), and sales.

Digital PR services include:


  • Public relations campaigns

  • Media release writing 

  • Press distribution and outreach

  • Linkbuilding for SEO

  • Reporting and analytics

  • Media crisis advice

ContentQueen works remotely from Wellington, New Zealand, and serves clients in the UK, USA, EU, AU and NZ.

Find out more about Digital PR below, and get in touch for your free consultation and quote.

PR Projects

Press Releases

PR Outreach

PR outreach

What is Digital PR?

Digital Public Relations is an online marketing strategy used by businesses to increase and enhance their online presence and get more organic website traffic.


Digital PR includes outreach to journalists, bloggers and influencers, sending press releases with newsworthy content to gain high-quality backlinks to the businesses’ website to improve the website’s SEO and get more traffic to the website.

How can Digital PR benefit my business?

A successful digital PR campaign will:


  • Increase brand awareness

  • Build brand trust and authority

  • Improve SEO and rankings

  • Boost website traffic

  • Generate leads

  • Increase sales

  • Make your brand famous!

The Digital PR Process

During the consultation we will discuss objectives, and CQ will conduct industry research and create a PR strategy to suit your brand and business goals.

Once the PR plan is signed off, the ContentQueen will work her magic, organising the PR event, selecting press contacts and influencers, and writing the press release and relevant content.


The press release will be sent to carefully selected media outlets and influencers. If it is a PR event, this will take place.

CQ will monitor the press closely and provide a full report on the PR project. This will include further PR opportuities and possible next steps. 

Research & strategy

content creation

Monitoring & reporting

Examples & Testimonials
PR Projects
ATMS Kiwi Sex Survey 2017


ContentQueen was tasked to conduct a national sex survey for the business, using the survey results for PR opportunities.


The results were published in more than 50 mainstream news articles, earning high-quality backlinks, and the results were also featured in traditional media, including on various radio stations.


View Survey
Press Release Services

Hot Gin Pop-up Bar 

The Conductor bar in London teamed-up with gin distiller Sipsmith to open a pop-up Victorian Hot Gin Bar for the festive season. ContentQueen was tasked with writing the press release. 


Read the press release:
A Victorian hot gin bar pop-up is arriving in London


Good Food Talks 


Fuller's, the premium pubs and hotels business, introduced Good Food Talks in its managed pubs, offering a talking menu service to make it easier for visually impaired, blind or dyslexic diners to independently browse and order from the food menu. ContentQueen wrote the press release about the great initiative. 


Read the press release:
Fuller's introduces talking menus in pubs



“I've worked on a number of projects with Janelle that needed press releases and media distribution, and have always been highly impressed with the content she has created. Her ability to make sure that each release is SEO optimised and gains meaningful backlinks to the main website demonstrates her high level of skill and attention to detail.” - James Dowsett, Fuller's Data Analyst.

Digital PR Packages

PR Outreach

Contacting press and influencers

Do you need help contacting the press and finding influencers to work with and shout about your business and brand?

ContentQueen will find the right outlets and influencers to reach out to, and liaise on your behalf.

Prices depend on your business' needs and budget. Get in touch for your free consultation and quote.


Digital PR Project

Planning, executing and reporting

This is the full digital PR package, designed and tailored specifically for your needs to build a buzz about your business online, build brand awareness and trust, improve your SEO and increase leads and sales.

ContentQueen’s Digital PR services include:


  • Creating a PR plan in keeping with your brand

  • PR project management

  • Media release writing

  • Press distribution and outreach

  • Reporting and analytics

  • Media handling and liaison

Package prices depend on your business' needs and budget. Get in touch for your free consultation and quote.

Press Release Writing

Get your stories told

Do you have something newsworthy happening and need a press release written to send to the media?

ContentQueen has more than seven years' experience in public relations and writing press releases that journalists love.

Press release prices depend on the project. Get in touch for your free, no obligation, consultation and quote.

Get your free consultation and quote

Want to know if digital PR is right for your business? Get in touch!