ABOUT

Introducing the ContentQueen

I’m Janelle, the content strategist and creator behind Content Queen. 

 

My career started seven years ago with print journalism, public relations and copywriting. That's how I learned how to write persuasive and purposeful content that educates, resonates and adds value for the target audience, giving people the information required to make confident decisions. 

 

In 2016, I found my calling in the digital arena, where I was pulled into the ever-changing (and somewhat confusing) world of SEO and digital content marketing. 

 

However, I certainly didn’t become a SEO expert overnight. 

 

It took several years of immersing myself in SEO and digital marketing to become proficient in my craft, and I’m not ashamed to admit that 20% of my learning was through education and 80% was through trial and error. 

 

But, the best part?

 

Now I know what works and what doesn’t when it comes to SEO and content marketing, and I can pass this knowledge onto the people I work with, saving them time and money.

 

If you need help with SEO, Digital PR, copywriting or content creation, let’s work together to move that needle a mile instead of an inch, and get you the results you want. 

Introducing Janelle, the ContentQueen

Welcome! I’m Janelle Cheesman, the creator of ContentQueen.

 

I'm passionate about helping businesses to stand out from their competitors online through outstanding content that tells their brand's story and provides value for their customers. 

 

My career started in 2013 in print journalism, public relations and copywriting. That's how I learned how to write persuasive and purposeful content that educates, resonates and adds value for the target audience, giving people the information they need to make confident decisions. 

 

In 2016, I found my calling in the digital arena, where I was pulled into the ever-changing (and somewhat confusing) world of SEO (search engine optimisation) and digital content marketing. 

 

I loved the challenge, but I certainly didn’t become an expert overnight. 

 

It took several years of immersing myself in SEO and digital marketing to become proficient in my craft, and I’m not ashamed to admit that 20% of my learning was through education and 80% was through trial and error.

 

Now I know what works and what doesn’t when it comes to SEO and content marketing, and I can pass this knowledge onto the people I work with, saving them time and money, and allowing them to focus on their own areas of genius.

 

If you need help with SEO, content marketing, Digital PR, copywriting or Google Ads, let’s work together to move that needle a mile instead of an inch, and get you the results you're looking for. 

Who I work with


I work with entrepreneurs and business owners around the world who have established their business and are ready to build their online brand through digital marketing, but don’t necessarily have the time or the knowledge to do it efficiently and effectively in-house.

 

Whether you're a complete novice when it comes to digital marketing and SEO, or are clued up and need an extra pair of hands, I can do a little bit or a whole lot, depending on what your needs are.

Agencies want to make you reliant, but I teach while I work.


I work with people who want to step-up their online presence, drive more organic traffic to their website and build a loyal fan base through quality, engaging and valuable content.


If you see value in strengthening and futureproofing your online presence, ContentQueen’s services are perfect for you.


Why work with me


You’ve got enough on your plate running a business, and SEO and content marketing can swallow up your time and money if you don’t have the right strategy or expertise.


Keep doing what you do best, and I’ll do what I do best. Let’s work together for that beautiful win-win outcome with tangible, measurable results.

ContentQueen Services

I work remotely from London, UK, and my current clients are based in the UK, USA and New Zealand.

 

My core services include:

 

Qualifications and Training

Bachelor of Arts (BA) English Literature, Media Studies and Film
Victoria University of Wellington, New Zealand. 2010-2013
Diploma (Dip) Multimedia Journalism
Whitireia Media Training Centre, New Zealand. 2013-2014
Search Engine Optimisation (SEO) Specialisation Course
University of California, Davis. Online. 2020.
Content Marketing Certification
HubSpot Academy, London UK. 2020.
YouTube Marketing Course
HubSpot Academy, London UK. 2020.
User Experience Design (UX) Course
Accenture, London UK. 2020.
Google Analytics Advanced Course
Google Academy, London UK. 2020
Google Tag Manager Advanced Course
Google Academy, London UK. 2020
Google Ads Advanced Workshop
Diginius, London, United Kingdom. 2019
Social Media and Digital Marketing Course
The Shaw Academy, Online. 2017
Copywriting for Marketing Course
The Marketing Association, Wellington, New Zealand. 2015
Photoshop Advanced Course
Youbee School of Design, Wellington, New Zealand. 2015
Technical Skills
SEO, Google Analytics, Google My Business, Google Search Console, Google Tag Manager. Google Ads, PPC, SEM, SEM Rush, Screaming Frog, basic HTML and CSS, Mailchimp, YouTube, Pinterest, Facebook Business Manager, Facebook Ads, Adobe Photoshop and Lightroom, Photography.
Content Management Systems (Website CMS)
Wordpress, WIX, Squarespace. Sitecore. Contentful, Magento, Shopify.
Want to know how I can help your business?

Get in touch with ContentQueen for your free, no obligation, consultation and quote.

© 2020 by ContentQueen. Wellington, New Zealand.

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CQ serves clients in the UK, USA, NZ and AU